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Your path to building a successful online business starts here. This guide walks you through the essential steps to get your Kajabi site up and running — from validating your idea to testing the purchase experience. Follow these steps, in order, to plan, launch, and scale your business:
  1. Validate your idea — Poll your family, friends, and existing network to validate product market fit
  2. Customize brand settings — Update site settings with your brand colors to establish and align your brand’s visual identity across the platform
  3. Add instructor details — Add an instructor name, a brief biography, and upload a photo to personalize your site
  4. Build a waitlist — Import contacts or build a waitlist funnel to begin promoting your product
  5. Connect payment integrations — Connect payments to enable transactions from the start
  6. Create a product — Create your first product to sell to your audience
  7. Price a product — Create an Offer to monetize your product
  8. Design a website — Customize your website and refine the customer experience
  9. Test the journey — Experience firsthand what your customers will see by testing the purchase flow